Configuring Your Brand Settings

Branding & display

Brand Logo — Upload your logo (PNG/SVG, max 2 MB). It replaces the default icon in the sidebar and on influencer tracker pages.
Conversion Action Label — Set the singular name for a conversion — e.g. "First Deposit" or "Purchase". Used throughout the app and on the public tracker page.
Currency — Sets the currency symbol and code used throughout the app (payouts, stats, tracker page). Defaults to ZAR.

Workspace URL — Your brand's subdomain slug (e.g. mybrand → mybrand.influise.com). Required to generate tracking links. Once set, changing it invalidates all existing tracking links shared with influencers.
UTM Tracking Base URL — The destination URL that tracking link redirects point to. UTM parameters are appended automatically.
Custom URL Parameters — Define additional query parameters appended to every influencer's tracking URL by default. Parameters with no default value can be edited per link by the influencer in their portal. Per-influencer parameters override brand-level ones with the same name.
Link Destinations — Set a list of approved domains influencers may use as tracking link destinations. When at least one is configured, influencers must specify a destination URL from this list. Leave empty to redirect all links to the brand's default Base URL.

Minimum Payout Threshold — Minimum amount an influencer must earn before receiving a payout. Balances below the threshold roll over and accumulate until met. Set to 0 to disable.
Conversion Attribution Window — A lookback window in days; a conversion is only accepted if its referenced click was recorded within the last N days. Set to 0 to disable.
Conversion Counting — Controls deduplication. First conversion only: each customer is counted once per influencer, ever. Every conversion: each unique payment event is counted; use a paymentId to prevent retries from double-counting. The no-clickId recurring/cross-device fallback requires Every conversion mode.

Invoicing Details — Your brand's registered business name, VAT number, address, and contact info. These appear in the 'Billed to' section on all payout invoices.
Finance & Payments Email — An email address that receives a copy of each influencer's invoice automatically when their payout is approved. Requires a SendGrid API key. Leave blank to disable.

URL Shortener — Connect Bit.ly (via access token) or a self-hosted YOURLS instance (via API URL + signature key) to enable one-click URL shortening on the admin detail page and tracker page.
Email Notifications (SendGrid) — Add your SendGrid API key to enable automated emails to influencers. Emails are sent from noreply@influise.com.
API Key — Authenticates requests to /api/conversion from GTM, sGTM, HTTP API, the WooCommerce plugin, and any direct integration. Click Reveal, Copy, or Rotate. Rotating immediately invalidates the old key — update all integrations that use it.